Bankside gets wrapping for borough's vulnerable and homeless
December 12th 2012
Gifts donated by Bankside businesses and residents that will clothe, feed and support over 600 homeless people and youngsters with special needs in SE1 will be gift wrapped today through an initiative run by Better Bankside.
More than 150 metres of gift wrap will be used, enough to paper halfway up the famous local landmark of The Shard, as volunteers from Bankside businesses get wrapping and packaging.
Gifts prepared today will be delivered over the next two weeks by ZipCar for Business, Waterman Group and Adecco. They will hand deliver the presents to 11 housing projects in the area that are supporting homeless people, and to children with special needs at Beormund Primary School.
Better Bankside made its request for gifts for the most vulnerable members of the community on November 6th through a campaign titled Together at Christmas. The organisation set up collection points in Bankside and within local businesses, which has enabled residents and workers to securely deposit unwrapped items for collection over the last month.
People have responded enthusiastically to the request by donating hundreds of the most needed items, particularly new warm clothing, toiletries and food. As a result, over 600 homeless or vulnerably-housed individuals are guaranteed to receive a useful gift for Christmas.
Charities supported by Together at Christmas include Look Ahead, which helps house young people in Bankside via a number of hostels in the area; the Robes Project that provides shelter and food; and The Manna Centre, which is the only drop-in day centre for homeless people in SE1. Older residents, which are supported by Hopton’s Almshouses and Lucy Brown House, will also receive gifts through the initiative.
"There has been an amazing response from Bankside workers and residents to Together at Christmas,” says Peter Williams, CEO of Better Bankside. “A record number of businesses hosted collection boxes and, I’m delighted to say, we will give more gifts than ever before to some of the most vulnerable individuals in Bankside. We are also hugely indebted to the support of Zipcar for Business for their logistical support. They are truly our Santas on wheels!”
Notes to Editors
Bankside is London’s cultural district: a thriving and vibrant central London location on the River Thames with the famous Borough Market at its heart. The district also offers superb transport links, including the major rail hubs of London Bridge and Waterloo.
Together at Christmas is run by Better Bankside, the Business Improvement District in Bankside. Better Bankside exists to make Bankside a better place to work, live and visit. It aims to improve the quality of the area and enhance the competitiveness of its businesses. It is a company owned, funded and led by employers in the Bankside area of London. Visit www.betterbankside.co.uk for more information. Get social with Better Bankside on Twitter @BetterBankside and www.facebook.com/BetterBankside
For press enquiries, please contact: Michael Saxton/Rafal Kwiatkowski, Grappa T. 0203 005 4857 / 07738 710583michael [at] grappa.co.uk / rafal [at] grappa.co.uk